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Menka Belgal

Visit Tuolumne County Launches ‘Trail Heads’ Program to Encourage Outdoor Recreation

SONORA, Calif., May 18, 2021 – Visit Tuolumne County today announced the launch of its newest program, the Trail Heads, designed to help visitors enjoy the outdoors and serve as a resource for hikers, bikers, horseback riders and all trail enthusiasts. The program includes a downloadable map of the top 12 trails in Tuolumne County, a landing page with an expanded interactive map of trails and the ability for visitors to earn badges as they complete trails.


“The Trail Heads program brings in a stronger sense of community and inspires repeat visits as there are so many beautiful trails to explore in Tuolumne County,” said Lisa Mayo, president and CEO of Visit Tuolumne County. “The program also provides an opportunity to promote responsible recreation as it reminds visitors to stay on trails, be safe, respect the wildlife and leave no trace.”


As outdoor enthusiasts complete the trails, they can earn badges to show off their hard work. Five levels of badges include Trail Scout (one trail completed), Intermediate Explorer (five trails completed), Advanced Adventurer (10 trails completed), Pioneer Trekker (25 trails completed) and Master Mountaineer (50 trails completed). To request a digital badge, visitors will need to fill out a form on VisitTCToday.com/TrailHeads with the number and names of trails completed. Participants will also be encouraged to share their badges on social media.  


The Trail Heads program includes a variety of popular locations and cities within the county such as Yosemite National Park, Stanislaus National Forest, Columbia, Jamestown, and more, to help visitors navigate through an abundance of trail options the destination offers. The map of the top 12 trails also provides explorers with details such as length, difficulty and route type of each trail to help them find something that suits their needs. Travelers can also pick up a hard copy of the map at the Visit Tuolumne County Visitor Center in downtown Sonora.


For more information on the Trail Heads program, go to VisitTCToday.com/TrailHeads.

ABOUT VISIT TUOLUMNE COUNTY

Visit Tuolumne (“to-all-o-me”) County (VTC) is the official destination marketing organization for Tuolumne County in Northern California with a mission to increase visitation, travel spending and overnight stays. Tuolumne County is just a 2 1/2-hour drive east of the San Francisco Bay Area. The destination is known for its pristine, scenic expanse reaching into the foothills of the Sierra Nevada Mountains. Gold was discovered in Tuolumne County in 1848, setting off the major gold rush of 1849. The main highways leading to the picturesque drive from the Bay Area are Highways 108 and 120 from the west and Highway 49 from the north. The State Highway 120 entrance to Yosemite National Park is considered the “front door” of the park for the Bay Area. The Stanislaus National Forest, Yosemite National Park and other surrounding areas provide natural vistas and settings for hiking, water skiing, horseback riding, rafting, camping, snowmobiling, boating, snow skiing, fishing and other outdoor activities. Seven restored historic hotels, four golf courses, numerous and varied dining establishments, historic saloons, four wineries, a hard cider distillery, train rides, casinos, seven museums, two state historic parks, two live theaters, many bed-and-breakfast inns and a variety of Airbnb accommodations are among the many other attributes that make the county a year-round vacation destination. For more information, go to VistTCToday.com.


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Media Contact:

Augustine Agency

PR@augustineagency.com

Visit Tuolumne County
193 S Washington St
Sonora, CA 95370

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